Why Should Brands and PR Firms Pick Colossal Influence?
Colossal Influence are headed up by an Influencer with a background in business and finance. This allows for at least two sets of specialist eyes on every project we undertake.
We handpick our creators. We were fans of these Influencers before working with them. We not only understand their content in depth, but also where they flourish and their key demographics.
We’re fully aware of the latest CAP (Committee of Advertising Practice) and ASA (Advertising Standards Agency) rules, and make sure our Influencers work within their guidelines, which ensures your brand or firm will not be subject to issues in this field.
We’re not a converted PR agency. Our owner has been involved in this field since its inception. Traditional marketing / Digital marketing and Influencer marketing are three very different areas of marketing. We have made it our business to know Influencer marketing inside and out.
We also offer a consultancy service for brands and PR firms. This allows us to utilise our wider knowledge of the field to deliver the best results in Influencer Marketing.
Why Choose Influencer Marketing?
Influencer Marketing Statistics
92% of businesses that use an influencer marketing agency say the ROI it offers is comparable, better or much better than other marketing channels. (Influencer Marketing Hub)
People are 10 times more likely to be Influenced by a social creator over a ‘traditional’ celebrity. (TechJury)
93% of marketers utilise Influencer marketing. (Socialpubli)
86% of those people who watch online content have been influenced to buy a product or a service based on the recommendation (via ad or integration) of an Influencer. (Source – Rakuten Marketing)